SEO & Growth
Technical SEO, content architecture and conversion — traffic you own, not rent.
Services
Data & Analytics
The person making the decision should not have to ask "is this number right?" We write the measurement plan into the product and tie reporting to a single source of truth.
Overview
Most companies do not lack data — they have too much of it and it contradicts itself. The ad platform says one number, analytics says another, finance says a third.
We start with a measurement plan: which event, under which name, with which parameters, and why it is tracked. That document is approved before any code is written.
Then we build a single source of truth. Because the dashboard reads from it, the argument about which report is right disappears.
How we run it
- 01
Measurement plan
Every tracked event is defined in writing.
- 02
Implementation
Tagging is coded into the product and verified.
- 03
Warehouse
Sources are consolidated in one place and modelled.
- 04
Dashboard
The screen decision-makers actually look at is built and automated.
Frequently asked
Is GA4 not enough?
For traffic behaviour it usually is. But GA4 returns sampled data, does not keep long history and knows nothing about business data like orders or subscriptions. The moment your question involves revenue, you need a warehouse.
How is GDPR/KVKK compliance handled?
Consent management, IP anonymisation, retention windows and consent-gated tag firing are set up together. What is stored and for how long is documented so it can be reflected in your privacy notice. Your lawyer makes the legal call; we build the technical implementation.
Related services
AI & Automation
Model integration and workflow automation — production, not a demo.
Digital Marketing
Channel management and performance campaigns — revenue, not impressions.
Do you have an idea, or a product that has stalled?
Let us scope it in a short call. In the first conversation we cover the technical approach and an estimated budget range.
Book a call
Or write directly: info@boygantech.com