One roadmap
The sprint plan and the campaign calendar live in the same document. The launch date binds both.
Software + Marketing · One team
We build the software, we engineer the demand.
Engineering and growth for product teams. When the people who build the product and the people who grow it sit at the same table, the handover cost of two separate vendors disappears.
- 2 Disciplines, one team
- 6 End-to-end service lines
- 95+ Target Lighthouse score
- 24h Average response time
Why Boygantech
Two vendors, one accountability gap.
The software agency says "marketing asked for it." The marketing agency says "we don't write code." The product is what falls between them.
One measurement layer
Event tracking is written into the product, not guessed at later with retrofitted tags.
One point of contact
The person writing the code is in the same meeting as the person running the ads. Nothing is lost in translation.
Services
Six services, one delivery line
Each one stands alone. Taken together, they are built to feed one another.
01
Software Development
Product and platform engineering — web, commerce and custom business software.
02
AI & Automation
Model integration and workflow automation — production, not a demo.
03
Cloud & DevOps
Infrastructure, delivery pipeline and reliability — systems that let you sleep.
04
Digital Marketing
Channel management and performance campaigns — revenue, not impressions.
05
SEO & Growth
Technical SEO, content architecture and conversion — traffic you own, not rent.
06
Data & Analytics
Data infrastructure, reporting and measurement — numbers instead of guesses.
AI & Automation
We ship AI as a workflow, not as a demo.
Model integration on its own produces nothing. Value starts where the model is connected to real company data and takes work off a person's desk.
- 01
Connect the data
A layer that reads your existing systems and runs on production data.
- 02
Embed in the workflow
Not another tab — inside the screen your team already lives in.
- 03
Measure and narrow
Time saved is measured, error rate is reported, scope grows from there.
Process
Four steps, no surprises
-
Discovery
Goals, constraints and existing systems are mapped. Output: a scope document and a fixed price range.
-
Architecture & plan
Technical architecture, measurement plan and channel plan are written together. Output: one roadmap.
-
Build
Two-week cycles, a working release at the end of each. Measurement is live from day one.
-
Launch & growth
Technical SEO, campaign setup and reporting. Growth starts the day the product ships.
Technology
Boring, proven, fast
We pick tools that can still be maintained in ten years, not tools that are new. Every choice has a reason behind it.
Frontend
- Astro Ships near-zero JavaScript static HTML for content-heavy sites.
- Next.js When the app side is needed: auth, dashboards, dynamic data.
- TypeScript Most mistakes get caught at build time instead of in production.
Backend
- Django Admin, auth and permissions come included — a real time saver for business software.
- FastAPI A thin, fast API layer for high concurrency and AI workloads.
- PostgreSQL Relational, JSON and vector search in a single database.
Infrastructure
- Cloudflare Global CDN, free SSL and DDoS protection with no servers to manage.
- GitHub Actions Every merge is tested and gets its own preview environment.
- Docker Removes the gap between local and production environments.
Growth
- GA4 + BigQuery Unsampled, long-history data with revenue attribution.
- Search Console The primary source for ranking and crawl issues.
- Looker Studio The one-page dashboard decision-makers actually open.
Work
Selected work
The problem, the approach and the measured outcome.
EHT CRM: WhatsApp, ad spend and AI on one pipeline
A microservice CRM. Sales conversations running over the WhatsApp Business API, real deal data written back to Google and Meta, conversation analysis, and a RAG-based AI call centre.
Python · Django REST Framework · FastAPI · PostgreSQL
Lastfloors: a B2B network for real estate professionals
A subscription professional network bringing developers, agents, investors and service providers onto one platform, with an iOS app and a web dashboard served from the same API.
Django REST Framework · Django Channels · PostgreSQL · Redis
Esthetic Hair: a multilingual clinic site on a purpose-built CMS
A headless CMS, a multilingual site network and a queued enquiry pipeline into Bitrix24 for a hair transplant clinic.
Django REST Framework · Next.js · PostgreSQL · Redis
Blog
What we write
We publish the criteria we use when we make decisions.
Website security: 10 things small teams actually need to do
The basics to close before buying expensive tooling: shrinking the attack surface, update discipline, verifying restores, and knowing what to do during an incident.
Read more
AI automation for business: where to start and where to stop
Demos are easy, production is hard. How to choose which process to automate, why the human-handoff rate is the headline metric, and where the cost actually sits.
Read more
GA4 setup: the events worth measuring, and the ones that are not
Google Analytics 4 collects plenty of metrics that never change a decision. Which events to define, how to set up conversions, and how to read the report.
Read moreDo you have an idea, or a product that has stalled?
Let us scope it in a short call. In the first conversation we cover the technical approach and an estimated budget range.
Book a call
Or write directly: info@boygantech.com